The New Patented System that's Challenging the Old Ways of Tracking Success in Hollywood!

The New Patented System that's Challenging the Old Ways of Tracking Success in Hollywood!
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Our Unique and Patented Data-Based System in Determining Star Value Results to a Most Object and Wholistic Star Value Rating that is Useful in Guiding Crucial Career Decisions for Artists as well as Making Enlightened Business & Campaign Strategies for Films, TV shows, Ads and Other Pop Media Projects

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Sunday, June 12, 2011

AD/PROM: Nestle Philippines' Short Film Anthology, A Critical and 'Box-Office' Success

In order of SuperStarValue Rating:
(rating in progress)


#1 Tingala sa Baba
("Look Up Below")

Directed by HENRY FREJAS
Genre A Coming-of-Age Satire
IN A TYPICAL PLAYGROUND, life plays a game of irony when two 8-year old kids are on a seesaw. One is a rather hefty child from a well-to-do family who is stuck at the bottom, whereas a lanky child brought up in poverty is on top. Rich kid is looking up to the poor boy, who in turn, is looking down on him. How will the rich kid reverse his position The answer to that question will make one realize that friendship is more valuable than money, while the other one would discover his true worth as a friend.



#2 The Howl and the Fussyket

Directed by: CHRIS MARTINEZ
Genre: A Family Comedy of Manners
8-YEAR OLD AARON (Gerald Pesigan) is dead set on winning the Grand Prize in his 2nd Grade declamation contest. He is determined to win despite his obvious “f” and “p” speech defect, a proclivity common amongst some Filipinos to interchange the pronunciation of English words with the letters “f” and “p”. His mother (Eugene Domingo) takes an active albeit humorous role in preparing him for the competition. This is a story of perseverance, family unity and the real meaning of triumph and possibly the “Rocky” of all declamation contests!


#3 Sign Seeker

Directed by Carlo Directo
Genre A Romantic Comedy
A SUPERSTITIOUS GUY, Bien (John Lloyd Cruz), seeks all sorts of “divine” signs that will determine his decision of asking the girl of his dreams (Solenn Heussaff) out on a date. The fear of rejection swallows him whole, making him justify his cause to willfully seek for more unfathomable signs. But when each sign he seeks for materializes, he soon learns that he has to be careful with what he wishes for.




#4 Cooking Mo Cooking Ko

Directed by CHRIS MARTINEZ
Genre A Shakespearean Food Film
THIS COMEDIC VERSION OF THE CLASSIC “ROMEO AND JULIET” narrates two star-crossed lovers born into warring families who each happen to be proud owners of their own carinderias (local eateries) battling for their town’s cuisine supremacy. Old wounds are reopened among the Montano and the Capule families when the former’s loyal customers start patronizing the latter. Young lovers Romina Montano and Julius Capule are caught in this web of intrigue, espionage and extra rice.



#5 Unplugged

Directed by: RAUL JOROLAN
Genre: A Feel-Good Adventure of Discovery
A Football coach (Marvin Agustin) takes his team of teenage boys out on a fieldtrip to the provincial home of his grandfather (Eddie Garcia). But instead of bonding as a team, the boys are more caught up with their gadgets. The coach’s grandfather is determined to change all that as he challenges the boys to detach from their virtual distractions and explore the great outdoors instead. The boys then unlock a new world of natural wonder and discovery, realizing that going offline is the only way to reconnect back to life. A life that is… unplugged.




#6 Sali-Salita

Directed by: JUN REYES
Genre: A Gritty Urban Drama
SILUP IS “PULIS” (Police) SPELLED BACKWARDS. We peek into the life of a Manila cop (Sid Lucero) whose day is made up of dealing with denizens and the crimes they commit. At work, he may be all tough and stern, but at home, we see his more sensitive side. He has this mysterious routine of taking out a can of sterilized milk from a cupboard and depositing his revolver in its place. Later on, it is revealed why he makes the switch and symbolizes how it is like to live by his duty as a policeman to serve and protect.




#7 Downtown

Directed by: STEPHEN NGO
Genre: A Quiet Story of Love
IN A CHINESE COMMUNITY IN DOWNTOWN MANILA, we meet a man who has floated through life with his ladylove by his side. But now, times have changed as he begins each day waking up alone on his bed made for two. He realizes that his coffee has it better because, at least, it has a creamer to be its mate. In these moments, he misses his beloved the most and decides to get his act together for a second shot at the greatest thing in life— love.




#8 Oh! Pa Ra Sa Ta U Wa Yeah

Directed by JEORGE AGCAOILI
Genre An Original Pinoy Musical Comedy
THE CLEMENTE FAMILY IS OFF TO AN OUTING but teenage son, Nicos (Neil Coleta), seems out of it. Nicos is besotted with his ladylove, Mattina (Colleen Garcia), whom he can’t quite figure out. The inside info that Nicos gets from Mattina’s younger sister, Bettina (Jillian Ward), doesn’t seem to help. Seeing his son’s despair, Nicos’ father finally shares to his son an ancient family heirloom. It is a 100-year old manual containing the secrets, alphabetically arranged, of how men in their clan courted women. Through this, Nicos finally learns what every man should know by heart — the ABC’s of what women truly want.




#9 Silup

Directed by: JUN REYES
Genre: A Gritty Urban Drama
SILUP IS “PULIS” (Police) SPELLED BACKWARDS. We peek into the life of a Manila cop (Sid Lucero) whose day is made up of dealing with denizens and the crimes they commit. At work, he may be all tough and stern, but at home, we see his more sensitive side. He has this mysterious routine of taking out a can of sterilized milk from a cupboard and depositing his revolver in its place. Later on, it is revealed why he makes the switch and symbolizes how it is like to live by his duty as a policeman to serve and protect.



 

#10 Isang Tasang Pangarap

(“HOPE IN A MUG”)
Directed by: SID MADERAZO
Genre: A Comedy of Epic Proportions
IN A SMALL TOWN DEVASTATED by calamity and chaos, Elias (Ramon Bautista), still holds on to the one thing he considers sacred—a shiny red coffee mug. For him, this mug not only symbolizes his love for coffee but his hope for a better life. After an enlightening encounter with a strange sari-sari store owner, he is suddenly gifted with the ability to tell the future. Soon enough, he is proclaimed as “TheCoffee Psychic” and personifies hope for the townsfolk. But can hope truly spring eternal in this comedic homage to the award-winning epic Filipino film, “Himala” (Miracle)?

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